The New Yorker -
7 Dec 2014 17:02
The season of the product is upon us, which means mailboxes blooming with circulars, catalogues, and unwanted gifts, as well as closets crammed with iPhones, SodaStreams, Stomp Rockets, and GoPros. The companies that make these products, and others, begin planning for the holidays well before the rest of us, putting their wares into the world earlier in the year in hopes of generating momentum before the buying season begins. With all the focus, around this time of year, on blockbuster products-...
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